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Consistency is key when it comes to your brand. Your marketing efforts will only improve if you show your values and message through creative expression that remains true to the original identity. At Media Street, we stick to your brand guidelines by taking the time to appreciate your values, voice, uses of the brand and the focus of where you’re heading.
Your brand should hold an identity that will become recognisable to those who discover it and remain loyal to it. Whatever we produce for you at Media Street, we deliver your brand message whenever and wherever it can be. By showcasing your brand through something as small a social media image, we are reminding your customers of who you are – whether that’s online or offline.
By understanding why brand guidelines are so important, your business can effectively communicate with potential and existing customers. Just imagine if McDonald’s suddenly turned the Golden Arches purple – it’d certainly be a world of confusion! Brand style guides help to maintain a dependable look so that consumers understand and connect with the brand.
Following guidelines for your identity is making the transition from a company to a brand. Get in touch if you’re interested in brand development or website build with expert services at Media Street.