Local SEO is the process of optimising your website for local results in search engines. Your website visibility will depend on the search of users and their specific location matched with your business details and website link. Why is local SEO so important? It’s important that you’re always appearing in the search engine for particular […]
How LinkedIn can help your business
A lot of business owners make the mistake of thinking that LinkedIn is the social networking site for recruiters and job seekers. They are wrong. LinkedIn is, of course, an incredible database for career matching with potential employees, but it’s also so much more than that. Not only is it another form of providing information […]
How to track traffic from Google Maps
If you have a Google “My Business” listing or you may know it as “Google +” or “Google Maps” or “Places” (they are all the same really), then you may have wondered how you can view the traffic this free listing brings to your website? You will want to know this so you can track […]
The five reasons most SEO outreach campaigns fail
Effective outreach campaigns are the lifeblood of search engine optimisation and internet marketing, bringing in natural links, engaging with your audience and potentially boosting your rankings. However, for many businesses and marketing agencies, outreach campaigns can also prove to be an exercise in frustration, with considerable time and resources expended to limited interest and minimal […]